Stop staring at your phone wondering what the hell to post.
The workbook, templates, and simple system that makes content actually doable — even when you're busy, overwhelmed, and over it.
Instant access. Start today.
Sound familiar?
- You sit down to post and suddenly have absolutely nothing to say
- You've got 47 drafts in your phone that never feel "ready"
- You spend way too long on one post and then don't even like it
- You watch other people show up effortlessly while you're stuck overthinking
- Your photos look average and you're not sure how to fix them
- Video feels like a whole other level you're not ready for
You don't need another content course. You don't need to post more. You need a system that actually fits your life.
There's an easier way.
The Busy Founder's Content Toolkit is everything you need to plan, create, and post content without the spiralling. A workbook you'll actually use. Templates that save you hours. Photography and video tips from a professional.
Here's what you get
Content Strategy Workbook
Your fillable Google Doc covering everything from business foundations to content planning.
- Business Overview & Brainstorm
- Branding Foundations
- Audience Clarity
- Instagram Profile Setup
- Content Strategy & Planning
Photography Foundations
Take scroll-stopping photos with just your phone. No fancy camera needed.
- Lighting 101
- Branding Foundations
- Audience Clarity
- Instagram Profile Setup
- Content Strategy & Planning
Video & Reels
No dancing. No pointing. Just simple video formats that actually work.
- 3 easy video types
- 10 reel ideas (no dancing)
- Getting comfortable on camera
- Batch filming system
- App recommendations
Canva Templates
Ready-made designs so you're not starting from scratch.
- Brand Board Template
- Carousel Post Templates
- Grid Layout Template
- Photo Presets
ChatGPT Prompts Throughout
Built-in AI prompts for your tone of voice, bio, content ideas, photography planning, and video ideas — so you're never starting from a blank page.
Track Content Clarity Sheet
Simple Google Sheet to track what's working. Weekly and monthly views.
Plus — the stuff that saves your ass
Quick Start Guide
Never posted before? This 7-day plan gets your first 10 posts sorted. Fifteen minutes a day.
Content Crisis Kit
For when everything falls apart. 10 emergency post ideas you can create in 5 minutes.
Is this for you?
This is for you if...
- You're a creative founder, maker, or service provider
- You know content matters but it's not your whole job
- You want to show up without burning out
- You take your own photos and want them to look better
- You've been avoiding video but know you should try
Maybe not for you if...
- You want someone to do it all for you
- You're chasing viral hacks and growth tricks
- You've already got content completely sorted
Hey, I'm Jaz.
I spent 9 years running my own clothing brand across NZ and Australia. I’ve done the content hamster wheel. I’ve burned out trying to keep up. And I’ve figured out what actually works when you’ve got a business, kids, and no time for fluff.
Now I’m a brand photographer and content strategist helping creative founders show up online in a way that’s sustainable, simple, and doesn’t make you want to throw your phone in the ocean.
I’m a mama of two on the Coromandel. I take photos, paddle waka ama, and say what I think. This toolkit is everything I wish I’d had.
Let’s make this easier.
What people are saying
Ready to stop overthinking it?
Ready to stop overthinking it?
Everything you need to plan, photograph, and post content without the drama.
- Content Strategy Workbook
- Photography Foundations
- Video & Reels Guide
- Brand Board Template
- Carousel Templates
- Grid Layout Template
- Photo Presets
- Shot List Guide
- Content Tracking Sheet
- Quick Start 7-Day Guide
- Content Crisis Kit
- Video Walkthroughs
- ChatGPT Prompts
$147 NZD
Instant access. Start today.
Questions? Yeah, fair.
Is this a course I have to sit through?
Nope. It's a workbook and templates you use straight away. Watch the videos if you want extra guidance, skip them if you don't.
How do I access it?
Instant access via Google Doc and Google Sheets. You'll also get links to all Canva templates and videos.
What if I'm a total beginner?
Perfect. Start with the Quick Start Guide and you'll have your first 10 posts planned within a week.
I hate being on camera — will this help?
Yes. The Video & Reels section is specifically for people who feel awkward on camera. No dancing required.
Will this help me take better photos?
Yes. The Photography Foundations section covers lighting, angles, backgrounds, and styling — all using your phone. Written by a professional brand photographer.
Can I get a refund?
Due to the digital nature of this product, all sales are final. If you've got questions before buying, flick me a message.
You've got a business to run.
Let the toolkit handle content so you can get back to the work you actually love. No more staring at your phone. No more guilt spirals. Just a simple system that works.